What’s the Difference Between a Landing page and a Website?

What is a Landing Page?

A landing page is a stand-alone web page designed for a specific purpose or goal. You can use landing pages in marketing, advertising, and lead generation campaigns.

What is a Website?

A website is a collection of different landing pages and sections that help users find what they’re looking for.

For instance, a business website may have an About section, a separate blog page, a Contact Us page, products and services pages, and more.

Landing page vs Website – Which One to Choose?

Many beginners struggle to decide whether to create a landing page or a website.the answer will vary depending on your own requirements and goals.

If you want to launch a product quickly, create an online presence for your business, or capture potential leads and customers, then a landing page is a fast and easy option.

However, if you want to create an online presence that spans multiple pages, install an online shopping cart, start a blog, and more, then it typically makes sense to create a WordPress website instead.