GOOGLE’S NEW HELPFUL CONTENT UPDATE

Latest Update

Last year, Google launched the Product Review Update, which foccused on delivering relevant and helpful product reviews in search results. The company is now extending this approach to cater to all type of search results with their new Helpful Content Update.

With this update, Google aims to deliver more original, relevant and helpful content in search results. Webmasters should focus ob creating more people- first- content creating content to satisfy the needs of the viewers while following SEO best practices.

How and when will this update be launched ?

Google has started rolling out the Helpful content update this week and it’s estimated to be completed in the next couple of weeks. The update is starting with English Searches worldwide and will be extended to other languages in the coming months. Google has introduced a new site wide ranking signal under this update that will be taken into consideration while ranking web pages

What does this update mean for AI copywriting tools like Jasper AI?.